Is The Trade Desk Still a Buy?

1 min read

The Trade Desk (NASDAQ: TTD), the largest independent demand-side advertising platform, has seen impressive growth over the past few years — particularly throughout 2020. Despite the stock’s appreciation, there is likely still room for this company’s stock to climb higher over the long term.

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The company helps brands place their ads strategically within various media forms, whether on a desktop, a connected television device, a podcast, or a mobile app. It generates revenue by taking a spread on the advertising slots that it purchases on behalf of brands that use The Trade Desk’s platform. For example, if it buys ad space from a media company for $0.85, and then charges the advertiser $1.00, it keeps $0.15 in profit.

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