Harley-Davidson Has Missed the Mark in Electric Transportation

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The iconic Harley-Davidson (NYSE: HOG) brand is in trouble. The company has seen revenue fall for a half-decade, and earnings have evaporated. Strategies to get into electric motorcycles have largely failed, and the core business doesn’t show any signs of a turnaround. 

Despite all of these challenges, Harley-Davidson stock is up 82% over the past year, and investors seem optimistic about a turnaround. But there’s good reason to think that won’t happen for this leisure stock

Image source: Harley-Davidson.

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